Privacy Policy

Last Updated: May 15, 2025

1. Introduction

Watertight Inc. ("we," "us," or "Watertight") is committed to protecting and respecting your privacy. This Privacy Policy (together with our Terms of Use and any other documents referenced therein) applies to the website located at www.watertight.co (the "Service") and governs the manner in which we collect, use, maintain, and disclose information collected from users (each, a "User") of the Service. For purposes of this Privacy Policy, "personal data" means any information relating to an identified or identifiable individual.

We understand your concerns about privacy and data security, and we are dedicated to transparency and accountability in how we handle your data. This Privacy Policy outlines the types of personal data we collect, how it is used, the conditions under which we may disclose it to others, and the choices and rights you have with respect to your data.

PLEASE READ THIS POLICY CAREFULLY. BY ACCESSING OR USING THE SERVICE, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTOOD, AND AGREED TO THIS PRIVACY POLICY.

2. Data We Collect

We collect personal data directly from you, automatically through your use of the Service, and from third parties.

a) Data You Provide Directly

When you register or use the Service, we may collect the following categories of personal data:

  • • Full name
  • • Date of birth
  • • Email address
  • • Password
  • • City, state, and country of residence
  • • User photo or avatar (optional)
  • • Profile biography or text (optional)
  • • Connected social media handles or accounts
  • • Content you upload or post
  • • Communications you send to us
  • • Information regarding interactions with other users or Brands

We may also collect data that you submit through surveys, feedback forms, support inquiries, or promotional participation.

b) Data We Collect Automatically

When you use the Service, we automatically collect information that may include:

  • • IP address
  • • Browser type
  • • Device identifiers and characteristics
  • • Operating system
  • • Referral URLs
  • • Date and time of access
  • • Pages visited and links clicked
  • • Session duration
  • • Activity logs and interaction metrics

This information may be collected through cookies, pixels, local storage, and similar technologies. You can modify your browser settings to manage cookie preferences; however, some features of the Service may not function properly without cookies.

c) Data from Third Parties

We may collect data from third-party platforms, including social media services, when you connect or authenticate with them. This may include your username, public profile information, posts, and engagement metrics.

We also work with analytics providers such as Google Analytics and Splunk to understand usage and performance. Google offers opt-out tools here: http://www.google.com/ads/preferences/plugin/.

3. How We Use Your Data

We use personal data for the following business and operational purposes:

  • • To create and maintain your user account
  • • To provide and improve the Service
  • • To personalize your experience and recommend campaigns
  • • To authenticate user access
  • • To enable communication with other users and Brands
  • • To send administrative or marketing communications (you may opt-out at any time)
  • • To perform customer service and technical support
  • • To detect, investigate, and prevent fraud, misuse, or security breaches
  • • To comply with legal obligations and enforce our Terms of Use

We may also use data in an aggregated and anonymized format for analytics, research, and internal reporting.

4. How We Share Your Data

We do not sell your personal data. However, we may disclose your data to third parties under the following circumstances:

a) With Your Consent

We may share your data when you explicitly authorize us to do so, such as when you opt into sharing performance metrics with Brands.

b) With Other Users

Your profile, including name, location, photo, and connected social media accounts, may be visible to other users of the Service depending on your account settings. Please review your settings carefully.

c) With Service Providers

We share data with third-party vendors who perform services on our behalf, including:

  • • Hosting providers
  • • Email and communications platforms
  • • Analytics vendors
  • • Customer support tools
  • • Payment processors

These service providers are contractually required to handle your data securely and only for the purposes specified.

d) With Advertising and Analytics Partners

Subject to applicable laws, we may share certain usage data and cookie identifiers with third-party partners for the purposes of behavioral advertising and campaign optimization. Users may opt out of personalized advertising via browser settings or platform opt-out tools.

e) In Corporate Transactions

In the event of a merger, acquisition, bankruptcy, or sale of assets, your personal data may be transferred as part of the transaction. We will notify you of any such change.

f) To Authorities

We may disclose your personal data to law enforcement, courts, or regulators if legally required or to protect our legal rights, enforce our terms, or investigate fraud.

5. Your Rights and Choices

Depending on your jurisdiction, you may have the right to:

  • • Access the personal data we hold about you
  • • Request corrections or deletions
  • • Object to or restrict certain processing
  • • Withdraw consent where processing is based on consent
  • • Request a copy of your data in a portable format

To exercise these rights, please contact hello@watertight.co. We may need to verify your identity before processing your request. We aim to respond within thirty (30) days.

6. Marketing and Communications

You may receive communications from us about new features, campaigns, or updates. You can manage your preferences in your settings or by clicking the "unsubscribe" link in our emails. We will honor your opt-out preferences promptly.

7. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes outlined in this Policy or as required by law. Inactive or terminated accounts may be retained for a limited period for legal, compliance, or backup purposes.

8. Data Security

We implement industry-standard security measures including encryption, firewalls, and access controls to protect personal data. Despite these efforts, no system can be 100% secure. Users are responsible for maintaining the confidentiality of their passwords.

9. International Data Transfers

If you access the Service from outside the United States, your data may be transferred to and processed in the U.S. or other jurisdictions with different data protection laws. By using the Service, you consent to this transfer.

10. Children's Privacy

The Service is not intended for individuals under the age of thirteen (13). We do not knowingly collect personal data from children. If we become aware that a child has provided us with data, we will take steps to delete such information.

11. Changes to This Privacy Policy

We may revise this Policy periodically. The updated version will be indicated by an updated "Last Updated" date and will be effective immediately upon posting. If material changes are made, we may provide notice via email or within the Service.

12. Contact Information

If you have any questions or concerns about this Privacy Policy or your personal data:

We take all inquiries seriously and aim to respond promptly and transparently.