Privacy Policy

Last Updated: October 29, 2025

1. Introduction

Watertight Inc ("we," "us," or "Watertight") is committed to protecting and respecting your privacy. This Privacy Policy (together with our Terms of Use and any other documents referenced therein) applies to the website located at www.watertight.co (the "Service") and governs how we collect, use, maintain, and disclose information collected from users ("Users").

We understand your concerns about privacy and data security, and we are dedicated to transparency and accountability. This Privacy Policy outlines the types of personal data we collect, how it is used, the conditions under which we may disclose it to others, and the rights you have regarding your data.

By accessing or using the Service, you acknowledge that you have read, understood, and agreed to this Privacy Policy.

2. Data We Collect

a) Data You Provide Directly

When you register or use the Service, we may collect:

  • • Full name
  • • Date of birth
  • • Email address and password
  • • City, state, and country of residence
  • • User photo or avatar (optional)
  • • Profile biography or text (optional)
  • • Connected social media handles or accounts
  • • Content you upload or post
  • • Communications you send to us
  • • Information regarding interactions with other users or Brands

We may also collect information submitted through surveys, feedback forms, or promotional participation.

b) Data We Collect Automatically

We automatically collect certain information when you use the Service, including:

  • • IP address and device identifiers
  • • Browser type and operating system
  • • Referral URLs
  • • Date, time, and duration of access
  • • Pages visited, links clicked, and interaction metrics

We use cookies and similar technologies for analytics and functionality. You can modify your browser settings to manage cookies, but some features may not function properly without them.

c) Data from Third Parties

We may collect limited data from third-party platforms, including social media services, when you connect or authenticate with them. This may include your username, public profile information, posts, and engagement metrics.

TikTok API Data: When you connect a TikTok account, we access only the data authorized by you through TikTok's secure API. We do not store or reuse your TikTok access tokens beyond what is necessary to provide the Service, and you may disconnect your TikTok account at any time through your settings. We comply with TikTok's Developer Terms and all applicable data handling policies.

We also work with analytics providers, such as Google Analytics, to understand usage and performance. Google offers an opt-out tool here: http://www.google.com/ads/preferences/plugin/.

3. How We Use Your Data

We use personal data to:

  • • Create and maintain your user account
  • • Provide, operate, and improve the Service
  • • Personalize your experience and recommend campaigns
  • • Authenticate access and ensure security
  • • Facilitate communication with Brands and other Users
  • • Send administrative or marketing communications (you may opt out anytime)
  • • Perform customer service and technical support
  • • Detect, investigate, and prevent fraud or misuse
  • • Comply with legal obligations and enforce our Terms of Use

We may also use aggregated or anonymized data for analytics, reporting, and business intelligence.

We do not sell or share personal data as those terms are defined under the California Consumer Privacy Act (CCPA).

4. How We Share Your Data

We do not sell your personal data. However, we may share it under the following conditions:

a) With Your Consent

When you explicitly authorize sharing—for example, when connecting social accounts or joining a campaign.

b) With Other Users

Your profile (including name, location, and connected social accounts) may be visible to other Users, depending on your settings.

c) With Service Providers

We share data with vendors who perform services on our behalf, such as:

  • • Hosting and infrastructure providers
  • • Email and communication platforms
  • • Analytics and monitoring vendors
  • • Customer support tools
  • • Payment processors

These providers are contractually obligated to protect your data.

d) With Advertising and Analytics Partners

Subject to applicable laws, we may share limited, non-identifying data (like cookies or usage statistics) for analytics or campaign optimization. You can opt out of personalized advertising through your browser or platform settings.

e) Brand–Influencer Campaigns

Watertight facilitates connections and collaborations between Brands and influencers. While we may transmit certain necessary data (such as profile and performance information) to facilitate these campaigns, we are not a party to agreements or transactions between Brands and Users. Users are responsible for compliance with disclosure and authenticity requirements, including FTC and platform advertising guidelines.

f) Legal and Business Transfers

We may disclose or transfer your data:

  • • To law enforcement or regulators when required by law
  • • To protect our rights or investigate fraud
  • • As part of a merger, acquisition, or asset sale (with notice provided if required)

5. Your Rights and Choices

Depending on your jurisdiction, you may have rights to:

  • • Access, correct, or delete your data
  • • Object to or restrict certain processing
  • • Withdraw consent (where applicable)
  • • Request a portable copy of your data

To exercise these rights, email hello@watertight.co. We may verify your identity before processing. We aim to respond within thirty (30) days.

6. Marketing and Communications

You may receive updates or announcements from us. You can manage preferences through your settings or unsubscribe from emails. We will honor opt-outs promptly.

7. Data Retention

We retain personal data only as long as necessary for the purposes described here or as required by law. Inactive accounts may be retained for a limited period for compliance or backup purposes.

8. Data Security

We use encryption, firewalls, and access controls to protect your information. However, no online service is completely secure. You are responsible for maintaining the confidentiality of your password.

9. International Data Transfers

If you access the Service from outside the United States, your data may be transferred to and processed in the U.S. or other jurisdictions with different laws. By using the Service, you consent to such transfers.

10. Children's Privacy

The Service is not intended for individuals under thirteen (13). We do not knowingly collect data from children. If you believe a child has provided data to us, contact us immediately so we can delete it.

11. Changes to This Privacy Policy

We may revise this Policy periodically. The updated version will be effective upon posting with an updated "Last Updated" date. For material changes, we may notify you via email or within the Service.

12. Contact Information

Technical Support: tech@watertight.co
General & Legal Inquiries: hello@watertight.co

We take all inquiries seriously and aim to respond promptly and transparently.